Your company anniversary is on the horizon.
#milestone, Our annual giveaway for you alone. #beenlong. 
Lastly, if you happen to have a great About page on your website that highlights your core values or, even better, a dedicated company history website that celebrates your legacy and tells the story of your brand, be sure to include it if it compliments your posts message. #togetherness, Everyone will get something at our giveaway. So, the client has been in the industry for two decades now.
"Edelman Trust Barometer Special Report: In Brands We Trust?". Many more years to go. Host a company-wide lunch in the office, or in remote work times, encourage teams to get together for a virtual meal sponsored by your company. #companyanniversary, Here are the 40 things you will get to do in our ruby jubilee party. With this simple yet fundamental shift in focus, you change the tone and emotional feel of your message from one that could be misinterpreted as self-aggrandizing into a message of genuine gratitude to your customers. #showeredlove, Our bond grows stronger every year. For instance, Ofer Amitai, CEO of cyber security company Portnox, reflected on the growth of IoT and shared predictions on how this growth will create security risks in the new year withInformation Age, timed with the companys 10thanniversary. Their stories naturally intertwine with the legacy and history of your company, and putting the spotlight on them shows the world how your brand genuinely cares for its products, people, customers, and communities alike. And its on this first and most important step where even the best social media managers and content producers can feel a bit overwhelmed. On average, posts that contain between 80 to 120 words gain the most attention and engagement on most social media platforms, with Twitter and its 100-character sweet spot being the exception. These are all differentiators you can use to make the CEO stand out through executive thought leadership. 
1, 2019, pp. Let the future make our bonds stronger. #companyanniversary, Together we have been making the longest love story and still going forward after 60 years. Check out the below content: 5 Ways to Promote a Companys Anniversary, 1. This is why visually-rich media paired with a concise to-the-point body of text within the post is the pivotal 1-2 punch your anniversary posts need to capture attention. Facebook Groups, shared Pinterest boards, Reddits subreddit communities, and other niche community groups for your city, industry, or product niche can be a great way to draw relevant attention to your upcoming anniversary and tell the story of your companys history. #companyanniversary, The annual giveaway is here. Naturally, its always best to read up on each groups posting guidelines to ensure your post isnt in violation of that groups guidelines. Moreover, you show an appreciative reflection on the relationships youve built with them, and a humble thankfulness toward the communities that have supported your business and made it possible for you to achieve this milestone. #milestone, Ours is a classical love story. Design fun branded swag to send out to your employees. #goingstrong. #milestone, Our way of thanking you for letting us serve you all these years. #140thanniversary, We have shared this bond so long.
Framing some of your celebratory posts around the stories and triumphs of your employees is a surefire win on any platform. #companyanniversarycelebrations, After the celebrations, let us again dive into the future together. Whether its an article, image, animated .gif, or video, its always worth the investment of time to curate or create imagery that compliments the message youre trying to get your audiences to absorb. 
Youre celebrating the relationships with your customers, without whom there wouldnt even be a milestone to celebrate. Were drawn to color, movement, and novelty; and every time we satiate our brain with a new visual stimulus, we get a small dopamine boost. Have customers or employees choose a charity, or a few, and make a donation. Do you envision a timeline of events that can be shared digitally? This type of promotion should also be reflected on the company pages. Interested in learning more? #celbratinganniversary, A really dreamy journey for us. Humans are visually-driven creatures. Before you fire up your Tweetdeck, take some time to get to know the content norms of the various platforms your company is targeting. Taking this time to reflect on your employees continuous efforts, their years of service, and how theyre making the mission and vision of your brand a reality doesnt just resonate with your workforce it has an immense impact on how your customers and future talented hires perceive you. 
#celbratinganniversary, 25 ways for you to celebrate our silver jubilee. nuphoriq, Company Anniversary Post Ideas for Social Media Sweet Home Marketing, Social Media Post Ideas for Business that Humanize Your Company, How to Write a Business Anniversary Post Sweet Home Marketing, It s Your Company s Anniversary Now What? Lets dive in and learn how to create meaningful social media content about your businesss upcoming anniversary. #spreadingtrust, You made us who we are today. Li, Yiyi, and Ying Xie. Its all a matter of attention span and the post-infinite-scrolling era of social media. Win gifts at our anniversary party. "Finding High-Quality Content In Social Media". Ultimately, youre not just celebrating, say, your 25th year as a profitable business. We work alongside everyone from family businesses to the Leading Caterers of America and partner with organizations like the ICA, LCA and Catersource. Check out the following captions which may prove worthwhile when promoting your company anniversary on social media. #feelingthankful, Trusting each other. You know its probably a good idea to put out something on social media about it, but your stomach gets wrapped up in knots at the prospect of creating something relevant, engaging, thoughtful, and that simultaneously draws genuine interest and attention to your companys giant milestone. Its a celebration but not just for your business. Youre celebrating the communities that have given a home to your business and from which the majority of your staff likely calls home themselves. 2008. We have come so far together. Thanks for walking the road hand in hand. A little bit of thought can go a long way! Once youre sure your post adheres to the rules, your content can become a great place for meaningful engagement. And while the best practices weve laid out can help you create a great post that drives engagement, its crucial to remember why all of this work and effort should be invested in the first place: Youre celebrating relationships. Its your faith in us that has made us remain here so long.
First things first: We need to choose what the post is going to be all about. Source:pexels.comused under CC license. #celbratinganniversary, We cant thank you enough. Take Airbnb, for example, whose infographic takes us through its evolution, starting at the very beginning when two San Francisco residents couldnt afford their rent, through their rounds of funding. #celbratinganniversary, Your acceptance mad this happen. #customerlove, Flat 15% off on our anniversary day. In our era of mistrust, wherein customers trust brands less and less each year, youll stand out as a beacon of how things should be done in business and why your anniversary isnt just a celebration of success for one company, but a celebration for an entire community, city, and industry. And we're fun to work with! Its not a discount. #companyanniversary, 150th anniversary, and still feeling ever so young. More importantly, you signal to everyone your workforce, customers, and the communities you serve that youre here for the long haul. Stress balls? #celbratinganniversary, We couldnt have made it this far without you.
Do they have a unique leadership style other CEOs can learn from? Whether youve started with one product and evolved into a portfolio of products, or began with a small pool of beta users and now have customers worldwide, visual representation of growth catches the eye. And by celebrating your staff, youre celebrating your community where a sizable portion of your staff (and customers) likely live at the same time. 1-19.
next year and needs some PR around the anniversary, but a momentum release doesnt quite cut it. #customerlove, Our bonding over the years says so much. We just cant express our appreciation for your being there. Because the best is available on our anniversary giveaway. Agichtein, Eugene et al. #companyanniversary, The giveaway you wait so patiently for. Everything I can think of just sounds so braggadocious.. In the same way your business wouldnt have stood the test of time without building relationships with customers, so too is the relationship with your employees. Remembering you the same way you have not forgotten us. #customerloyalty, 45 years and still our affair is stronger. Its Your Companys Anniversary, Now What?
On average, when compared with text-only posts, your customers are 7X more likely to engage with visually-rich posts. Heres a simple rundown that, while not exhaustive, can help you get the creative juices flowing as to which bits of media youll include in your companys anniversary post. Without any concrete news timing with the anniversary, how else can you promote this milestone? Together, weve seen how you can perfect the tone, structure, and reach of your businesss social media posts for your upcoming company anniversary. 7, 2020, Accessed 30 Dec 2020. #companyanniversary. #anniversarycelebrations, A gift for all our customers this anniversary. #specialgiveaway, Fifty years and still shining. Take San Diego-based GreatCall, for instance, a connected health company that recently celebrated its 10thanniversary. The Grow My Subscribers Lead Magnet Campaign, Top Challenges with Content Marketing for Small Businesses, Free Social Media Tools Every Small Business Should Know , Read our blog article on examples of company anniversary posts. Edelman, 2020, https://www.edelman.com/research/trust-barometer-special-report-in-brands-we-trust. #celbratinganniversary, No strings attached to our anniversary giveaway. Because now, more than ever, customers care deeply about how a company treats its employees. Come to our outlets and take any 5 items of your choice free. #giveaway, Our association says so much. Thankfully, weve assembled a handy rundown of how you can judge if a potential post will leave its mark on your audiences. Journal Of Marketing Research, vol 57, no. Did your customer help spark change or make an impact on the community through your product or service? Celebrations are our way of thanking you. 100 years down the road, and so many more to go. If not, having a dedicated post just to draw attention to those pages and assets is definitely worth the additional effort. This field is for validation purposes and should be left unchanged. #milestone, Connecting you to the world these 10 years. Offer a day off, early-close Fridays or another token of appreciate for your staffs continued hard work. And by placing this focus back on the customer, you reinforce your brands authenticity and reap the rewards on social media: Higher engagement, greater share rates, and higher click-through rates per post. We documented this celebration and shared pictures on our personal social platforms, making our outside networks aware of the party. These are the posts that are scrolled past and forgotten as quickly as they load on your customers timelines. Tell their stories, how they came to the company, and shine a light on their successes. Hashtags are a great way to bring your post directly to the digital communities and subcommunities your audience is in, as they help the platform better associate your anniversary post with those interested in similar content and associated industry events. Here are some fun ways to celebrate internally with your employees: Here are a few ways to recognize your customers: Take a trip down memory lane, and use an infographic to show how the company has grown over time. Share photos on LinkedIn to give potential recruits a glimpse into what working at your company looks like, and show customers that theyre supporting a company that cares about their employees. Owner of Sweet Home Marketing. #togetherness, You are the most invaluable member of our business. #companyanniversary, Without a doubt, you are the most important part of our family. Share the most memorable campaigns or customer engagements from over the years on social. Whether it be a speech from the CEO, dinner, or party, use this as an opportunity to capture the company culture on social media. So gear up. #anniversaryparty, Celebrating 35 years of trust.
#togetherness. #celbratinganniversary, Simply appreciating you for letting us reach such heights. David Inns, CEO, led the company to raise over $75 million in venture funding in its early years and more recently to acquisitions and partnerships with well-known companies like Lively and Lyft. #companyanniversary, Trying to improve your life constantly. "Reminder: Customers Care How You Treat Your Employees". A company anniversary is definitely a milestone to celebrate and is really important to advertise as well. #milestone, A hundred years says a lot. This Checklist Might Help. And dont worry; the problem isnt with you, your business, or your social media acumen. #milestone, We have learned so much from you all through this time. Through their years of effort and sacrifice, theyve helped make this anniversary a reality. #customerlove, This is a special giveaway. #companyanniversary, You have made it look easy for us. You see it and earnestly celebrate it as the continually-fruitful result of mutual trust, hard work, and investment in one another. #companyanniversary. Its the bonds, the trust, the commitments, and the people that have made it work, helped it grow, and, through these relationships were celebrating, continue to help it flourish for years to come. On top of this content, we had a celebration in each office equipped with champagne and Fitbits for all. Your anniversary isnt just a celebration of your success. Now that we know how to craft our post with the right emotional tone, the right subject matter, and include visually-rich elements, lets dive into how to maximize your reach and get more attention drawn to your upcoming anniversary. 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It just goes on. Journal Of Neurology & Neurophysiology, vol 11, no. Drawing meaningful attention to a company anniversary on social media is hard. Consider some kind of promotional offer for customers. We cherish the memories of every year that we have covered. #milestone, We have n=been together through thick and thin so long. Send out email communications about the anniversary in your monthly newsletter to let customers know youve reached the milestone. #celbratinganniversary, We almost lost count after 115 years. Teams dont need to be in-person to celebrate together either almost all of these suggestions can be adapted to be virtual. Your company is turning 25 (or 10 or 50!) Put the focus on the leader that got the company to where it is now: the CEO.