The black woman is very demanding in terms of product quality: either she finds store bought products that correspond to her standards or she makes her own, hence the proliferation of DIY beauty and use of kitchen cabinet ingredients. regardless if you are black, white, asian, latina at the same stores and price points. Their products are very present in the provincial regions of France and they target the right consumers who buy into their offering. However, a 2021reportby the National Hair & Beauty Federation (NHBF) identified the industry as one of the hardest hit by the UKs pandemic lockdowns, with turnover falling by an average of 45% in 2020 compared to 2019. The market for men's skincare products was worth $12.34 billion in 2021 and is forecasted to grow to $18.92 billion by 2027. 8. All About Wavy Perm for Long Hair and 10 Styles to Try this Season, 33 Flattering Haircuts and Hairstyles for Round Faces, 13 Boho Box Braids and Twist Styles to Give You Wanderlust Vibes, 20 Side Part Hairstyles for Every Hair Length, 20 Shades of Brown Hair and How to Pick the Best for Your Skin Tone, Is Rice Water Good for Hair Growth? Now theyre everywhere, very dynamique and their natural hair care line is decent. The salon offered hair and skin care, as well as other services catering to black women. Each year black women spend billions of dollars on beauty and personal care products. Image used under license from Shutterstock. In global comparison, most revenue is . In 2019, the global hair care industry saw revenues of $12.9B. Age and gender. However, American hairdressers knew how to use and promote the line. . 14. "They'll be end-to-end distribution for hair products and extensions, and more black-owned beauty . These same brands cant decide to suddenly stop selling at Chteau Rouge or Chteau deau because it will be a huge loss to their distribution. I want to spend on Black businesses, she said. The weave industry will see a CAGR of nearly 15% from 2021 to 2026, growing from $6.6B to $13.3B. ll have to think of new products that will fill the billion dollar void leftover from hair relaxers. 39. The Halo Collective has raised awareness about how Black hair can lead to stigma and discrimination at school and in the work force. There was a point where panic reigned among the leading brands of that time because they didnt know what to do anymore since women for the most part no longer wanted their hair relaxed. Then they acquired Soft Sheen Carson who carried the brand Dark and Lovely in the early 2000s and Carols Daughter in 2014. Scroll down to our table of contents to find the reliable black hair industry statistics youve been searching for. Many of the women who work there are self-taught and are now being encouraged to broaden their skills with formal training. 46. Other beauty treatments increasing in demand include: Dermaplaning, which has been steadily growing in popularity (up 621% in 2019 compared to 2018). Plus, receive other occasional bits we think you'll enjoy, like competitions and offers. That's a sharp fall of more than 30% compared to the 10,000 starting a course in 2018/19. 45. In London for example, you can go to Josh Hair to learn everything you need to know about hair styling. One unique global photoshoot was enough in terms of branding and no market localization was needed. Natural hair care made up 8.74 billion of the global hair care market in 2019, 2. Our virtual concierge will create a hair care regimen just for you. 8. Most of the natural hair care products contain . 35. They didnt understand that there wasnt a strong network of Afro hair stylists across France. Advanced economies experience somewhat sluggish growth in 2019. Black-owned hair products are only 3% of the ethnic hair and beauty market, and the majority of major black hair care retailers are not black-owned. Black men who change their hairstyle often report using the highest number of black hair products. She said that recognition of the importance of training for Black hair was overdue: Its about time, she said. 51% of black consumers use hair styling products, while only 34% of non-black consumers use styling products. Personal soap & bath products are another category where black people spend disproportionately to their US population, spending $573.6M. During the first UK lockdown of 2020, the hair product that became most searched for in the UK was hair clippers, whose searches went up almost 700%. 90% of black women have had their hair straightened before. In 2020, the global market for web-to-print was estimated at $983.4 million. African American shoppers spent 5.4% more on personal care products in 2020, which was nearly 2% greater than the national average. It gets her to think, Oh, my hair is nice., This is what we get when we go to Black hairdressers, she said. 81% of black people say that hair and beauty products advertised through black media channels are more relevant to their needs. In the space of 20 years, the black hair care market has undergone a profound transformation. 27. In 2020, the size of the global dropshipping market was estimated at $128 billion. But exactly how much do these companies rake in each year? So its all very cultural! There were3,517 nail salonsin the UK in 2019, an increase of 56% over five years. 30. Agns Cazin is a voluble, energetic, exuberant but extremely quick-witted woman who has built her expertise in the matter thanks to her numerous experiences in the black cosmetics sector. The average hourly salary for hairdressers in the UK is 8.57, according topayscale(13k - 24k annually, depending on experience). In the years preceding 2021, major consumer packaged goods companies have started acquiring black-owned hair and beauty brands. Coronavirus and African creatives industries: Wher. Although the so-called cost-of-living-crisis could also have a part to play. 36. With sales of $13.6M, Organic Root Stimulator led the ethnic hair care market in 2014. Styling products for natural hair went over 1.4B in the year 2020. This woman is Agn, s Cazin is a voluble, energetic, exuberant but extremely quick-witted woman who has built her expertise in the matter thanks to her numerous experiences in the black cosmetics sector. Whats the state of the black hair care market in 2020? Fola Kassim working on a customers hair at Peckham Palms salon in southeastern London. Face treatments post-lockdown, possibly due to mask-wearing induced skin problems. ATH Investigates, Natural Hair Care Guide and Products to Fight Humidity, 12 Edgy Ivy League Haircuts Seen at Fashion Week, 7 Different Ways to Style Twist Hairstyles for Men, 15 Sweet and Striking Shades of Honey Brown Hair, Understanding Why the Appropriation of Hair Ingredients is Culturally Wrong, 8 Shampoos for Straight Hair that Add Body and Shine. 94% of people working in beauty in 2019 were female. Theres more advice and info on ourhairdressers insurance,beauty therapist insuranceandnail technicians' insurancepages. The average hourly salary for hairdressers in the UK is 8.57, according to payscale (13k - 24k annually, depending on experience). Conversely, in America theres a whole cult around Afro hair with proper care routines available at the hairdressers, its the same in London. What really happens is that some countries have better distributors that are going to choose larger product lines. The industry has been nurtured and incubated by Black women from the ground up, said Margot Rodway-Brown, who owns the Natural Hair and Loc Bar, one of several salons that provide specialized services for natural Afro hair in Londons Brixton neighborhood, home to one of Britains largest Black communities. There are 21.8M posts tagged under natural hair on Instagram. Distribution here is also complicated because there are too many networks, like for example in the distribution of hair extensions. 33. The average industry growth of independent label music production in the US from 2014 to 2019 is 2.5%. No such thing as bad publicity? But what's clear is that the sector was experiencing a boom period in the years prior to the crisis. 14. Hair extension Market Size was valued at USD 6.8 billion in 2022. According to figures gathered byFuture In Beautyin 2021, 9.2% of nail technicians were entry level and 47.7% were in their early career. (Research and Markets) #2. From a B2B trade show, it opened up to the public and became an event for consumers. The US is the leading country globally in the hair wigs and extensions market. Industry Statistics; Campaigning for you. In addition to its high-quality wigs, the company offers custom wig services and private wig . This woman is Agns Cazin. U.K. Asia and Oceania held a combined 39% of the total cosmetic market back in 2018. The smaller brands that took over are more nimble and agile and can thus respond to consumer demand for natural and clean ingredients and market changes quicker, which give them a leg up against bigger brands that used to lead the black beauty industry. The number of hair salons in 2019 was 16,559, a 21% increase over five years (NHBF). 44. A huge trend in retail in the last few years has been demand for organic and clean beauty products. 40% of black women say they use no-heat styling and 33% say they use heat styling. 15. Hmm. Company number 30905R, VAT registration 335 1141 96. Collectively, they generate more than $194 . Black Hair Industry Statistics 2022 1. The only ethnic group that outspent black consumers on personal care products in 2020 were Latin American consumers, spending 2.6% more than the national average. Feb 2, 2022. Subscribe. Now, the agencies that set standards for the profession in Britain are signaling change, even if it is too soon to know how big the shift will be or how quickly it will come. SoftSheen-Carson, Africas Best, Lusters, and Dr. Miracles contributed the greatest number of top-selling ethnic hair care products in 2014. Full-time employment was also down 21% on 2019s figures. LOral is a conglomerate that was never really interested in the black beauty market in the first place until they created Mizani in 1991. 20. 27. Financial status makes no difference amongst black consumers when purchasing natural hair care and styling products. SOURCES: Grand View Research, afrolovely, ESSENCE, statistica, Treasured Locks, CNBC, MarketResearch.Biz, AskWonder, perception.org. Skincare and makeup for men is one of the fastest-growing trends in the beauty industry. How much revenue do black hair brands contribute to the overall hair care market? 84% of black women say they prefer hairstyles they can do at home. Anyone running their own hair or beauty business needs to think about getting the right insurance protection. 50% of black women believe that their natural hair and care are essential to their identities. Rising awareness related to the benefits of natural hair care products is one of the key factors fueling market growth. Few commercial settings are more personal and intimate than a hair salon. More than half of black women have been unsuccessful in finding hair products suitable for their hair. This is equivalent to every person in the UK spending 166 on personal care treatments yearly. Hair care makes up 24% of the beauty and personal care industrys revenues. With an annual growth rate of 4.75%, total revenue is expected to top $716 billion by 2025. Hey! From 2016 to 2018, black spending on shampoo and conditioner grew 12.2% and 7.3%, respectively. The weave industry will see a CAGR of nearly 15% from 2021 to 2026, growing from $6.6B to $13.3B. 15. 7. The cosmetics industry is growing at a rate of 5.3% each year. Looking on is Eddy Macina, a stylist who has learned his trade there. Shampoo is chemical, conditioner is chemical, glue used for weaves is chemical, there will always be chemical products. The preservation of Black-owned hair salons is deeply personal to Ms. Newton, who shaved off her chemically straightened hair to encourage her daughter to be proud of her own natural hair. Rising awareness of the benefits of natural hair care products is one of the key factors fueling market growth. 58% of black hair care products contained at least one toxic ingredient. She knows what ingredients work for her and those that dont, so as a response hair brands that catered to black and mixed race women had to increase their quality. 40. black women experience high levels of anxiety than white women. At 60% of all services, hair dying was the third most common request by black women in 2016. 5. The global beauty industry market is valued at $511 billion. A study looked at the percentage of black personal care products with toxic ingredients and found that 58% of hair products marketed toward black people contained one or more toxic ingredients. (Condor Ferries, 2020) There are at least 91,000 hotels and motels in the US, around 52,000 of which are hotels. The revenue of the fragrance segment per individual was $29.22 in 2021. Return to normality sees online sales dip Figure 18: UK retail value sales of women's haircare products, by retail channel, 2020 and 2021; On-trend brands help retailers remain relevant; Value perceptions boost . Will the hair relaxers of tomorrow no longer be chemical? The global beauty industry (comprising skin care, color cosmetics, hair care, fragrances, and personal care) has been shocked by the COVID-19 crisis. 32% of black consumers say they buy their hair products online. In some cities, merely getting an appointment can take weeks. The answer is still murky, partly because the industry is sprawling and decentralized, with at least six licensing organizations that certify the thousands of stylists produced by training schools every year. Beauty industry giants are now at a crossroad, either they will fully embrace natural hair care products or they wi. For further analysis, we broke down the . What are the brands that stand out today and how do they communicate their unique selling points? The most searched for hair care brand in the UK is The Ordinary, with an average of . It is estimated that 10 000 new products are introduced to the market annually. Zainab Swanzy, the author of the forthcoming book A Quick Ting On: The Black Girl Afro, said, Afro hair has pretty much always been ignored in mainstream U.K. hairdressing., She said the Black immigrants who arrived in the country after World War II known as the Windrush generation were advised to bring their own tools and products for their hair from the Caribbean, because once they arrived in the UK, not a single hairdresser would be able to help them.. (IBIS World) #2. LEEDS, England The purr of the gold clippers breaks the silence inside the Piranha Hair Studio as Qasim Sajjad teaches a lesson on how to cut Black hair. Lets circle back to the consumers. In-depth industry statistics and market share insights of the United States Hair Care Market sector for 2020, 2021, and 2022. Black consumers in the US spend disproportionately on styling products. United Kingdom Hair Care Industry Reports . For years, Mr. Swarry, 48, known as Barber B, has built a reputation in an industry tailored to white customers for teaching trainees of all races to cut Black hair. Key Hair Weave Industry Statistics. Emma Dabiri, a television presenter who is the author of the 2019 best seller Dont Touch My Hair, said she often had to do her own hair before taping an appearance. 43% of black consumers spending in the US personal care market comprises black women. Incorporate elements of "fun" and self-care into wash-day rituals. The personal care market will dominate as usual since it is projected to reach $268bn by 2025. There were13,046 barbershopsin the UK in 2019, up 64% from 2014. 65% of people who worked in beauty in 2020 were self-employed (up from 57% in 2019). There were more than46,000 hair and beauty businessesoperating in the UK in 2021, a 3% rise on the previous year. 81% of black women say they prefer low-maintenance beauty and hair routines. There will be new businesses that will propose new retail experiences and e-commerce will usurp traditional distribution. What Rihanna did with Fenty Beauty was heading straight into the mainstream by allowing consumers to find the right products that work for any skin tone, type, complexion etc. She previously studied economics and journalism at college. However, both events have blind spots as they havent fully understood that the future of beauty resides in lifestyle and B2B and B2C experiences, which is something that Essence Festival does really well. At the moment, these hair relaxing brands are still finding success in Africa, but theyve definitely lost their competitive advantage in European and American markets with the boom of the natural hair movement. 2. Growing Demand for Men's Beauty Products. The worldwide cosmetics market will likely reach $582.4 billion by 2027. However, American hairdressers. Personal care and beauty, which includes hair care, is a $518B industry in 2021. Madam CJ Walker became the first black female millionaire in the US from sales of her black hair product line. I loved Mizani when it first launched, it should have emerged as a brand leader in the market, but they did not know how to properly sell it in France as they marketed it solely as a B2B product for hair stylists. In five years, hair relaxer sales declined 25% from an all-time high of $750M. 20% of natural hair product consumers express difficulty finding various products suited to their hair care needs. United Kingdom. They like taking risks and they encourage women to show off their style! 50. ORS understands that being fun, playful and speaking to everyone is the secret to selling well. (ReportLinker, 2020) The sharp upturn in growth in South and South-East Asia in 2018 will slow down this year. Formal instruction for styling Black hair did not exist, so Ms. Ritchie practiced on her siblings. For example, Unilever recently acquired Sundial Brands, a portfolio of personal care companies targeted at the black hair and beauty market. The NHBF also carried out aState of the Industry Surveyin September 2021, which found that nearly two thirds of hair and beauty business owners were confident of their business survival (although uncertainty was higher in the beauty sector). Two years later, Winifred Atwell, a pianist from Trinidad who became the first Black recording artist to reach No. 7. However, they will become the fasting growing region from 2019 to 2023. Figuresshow that the South East has the greatest number of nail technicians in employment (17,440), higher even than London (14,882). Laimar Swarry, whose father owns Piranha Hair Studio in Leeds, England, having his hair styled by Qasim Sajjad at the studio. Australia's flower market size is valued at $864 million. Hair discrimination is rooted in systemic racism, and its purpose is to preserve white spaces. SoftSheen-Carson Dark & Lovely Healthy had the second-highest ethnic hair product sales in 2014, bringing in $9.6M, followed by Africas Best ($8M), Lusters Pink Smooth Touch ($7.3M), and African Pride Olive Miracle ($7M). Hair Salon Industry Statistics 2022 26. Its not as easy as just, Im going to learn Afro hair.. Finally, the future lies in establishing educational institutions that train hairdressers in Afro hair styling. It may surprise you to learn that not all brands on the ethnic hair care aisle are owned by black people. 9. This was followed by hair colour appointments, with demand peaking for a full head of highlights or a balayage. Black women spend the most (9x more) on natural hair care products than non-black consumers of all genders. Key Hair Weave Industry Statistics. Brits like to keep well-groomed, and the amount spent at hairdressers and personal care salons in the UK was highest in 2019, reaching8.6 billion. The haircare and beauty industry is dynamic and continues to grow at a rapid pace. Before hair relaxing brands innately trusted that consumer demand would always remain high, so they barely advertised since products sold out on their own. If relaxers do come back in vogue, it wont be for the same reasons : it wont be to normalise your hair style or to find work or because kinky hair is considered ugly. Twenty years ago, when there were only a couple of hair relaxing brands in the world, it was easier to generate billions of dollars per year. As a subscriber, you have 10 gift articles to give each month. Other salons sometimes turn away Black customers, saying that their stylists are not trained to help them. Policies that prohibit natural hairstyles, like afros, braids, bantu knots, and locs, have been used to justify the removal of Black children from classrooms, and Black adults from their employment. 1. In 2021, 93% of the nail technician workforce is female and 7% is male. The black hair care industry generates billions but the US is missing out on the market. The market research report includes: Historical data and analysis for the key drivers of this industry. (Research and Markets) Dropshipping Statistics. News flash: Black women know beauty. The Hair Salon US Market Size is $46.2B in 2022. yet policies that forbid black hair . As well as potential claims from clients whove slipped, tripped, or had some other sort of mishap thats caused them an injury or damage to their property. There is such a lack of cosmetology schools in France. There is a lack of clean products in the natural hair care market than in any other hair market. Its a more versatile way of being thats different from the archetypical church going boujee African-American woman that Beyonc represents with her safe honey blonde hair. Women spend more than men, though, averaging at 37.84 per month compared with mens' 28.57. The global natural hair care product market size was valued at USD 8.74 billion in 2019 and is expected to grow at a compound annual growth rate (CAGR) of 4.7% from 2020 to 2027. There were few magazine advertising spreads nor platforms, so there was no need to think about a communications budget. . The market is performing well overall because there is still a big demand, however its not doing as well as a couple years back when there was a real frenzy from consumers who were purchasing the latest products at the height of the natural hair movement. I want to spend on Black businesses, she said. Black women have significantly more positive attitudes toward textured hair than other women, including black women. In 2020, the global black hair care market rose to $2.5B. Black women monetarily dominate the hair industry in the UK - accounting for 80 % of total hair product sales. According to data gathered by theOffice for National Statistics, there were 44,880 beauty and hairdressing businesses operating in the UK in March 2020. Black women part of the natural hair community are more likely to show a preference for black textured hair. Something's not quite right. Apprenticeships in the UK; Apprenticeships in England; Apprenticeships in Scotland; . 38% of black consumers say theyre open to trying new hairstyles. What are the future trends that will prevail in the black hair care market? 25. Black American women who prefer natural hair products are the typical hair care market consumers. The hair weave industry is a multi-billion pound market that is forecast to grow significantly. Yes, France is a very hard market to break into. 22% of those women will only have their hair colored in a salon. She currently lives in Leeds, in northern England. Brian Swarry, the studios owner, offers extra instruction via Facetime while a junior hairdresser watches and listens. It would be a real positive if all salons could be able to do black hair.". 12. 18. And of course, much more. 1 in 4 black women have difficulty finding products for their hair. I think today, shampoos, conditioners and detangling treatments are much better than whats on the market for white women at the same price points. Black women experience high levels of stigma and bias because of their natural hair among white women. Having a familiarity with Afro-textured hair would be an improvement.. The average hourly wage for employed beauty therapists in the UK is 8.60, according topayscale(14k - 23k annually). What are the major differences between the two? The dearth of trained hairdressers is also a problem for Black people working in fashion and the media. South Korean businesses control 60%80% of the ethnic hair and beauty market. Up from $483B in 2020 to $511B in 2021 and with an annual compounded growth rate of 4.75% worldwide it's predicted to exceed $716B by 2025. Hair tint retouches have become more popular than highlights in the hair in 2022. . 83% of people working in hairdressing and barbering are female (2019). The North East has the lowest number with 2,766 nail technicians. 85% of women color their hair at least once every eight weeks. Salon turnover in different parts of the country. Hollywood waxing was the most popular treatment booked post-lockdown. The leading beauty and haircare brand in . What are the specificities of the French, British and American consumer? The Afro Hair and Beauty Salon started out as a trade show that professionals from all over Europe attended. Focus on hair and scalp health to appeal to the growing number of protective style wearers. 5. Research into the black hair market has revealed significant gaps in the types of products black consumers want and need. I think that the brands that dont make this jump, will miss a window of opportunity and run the risk of becoming irrelevant in 10 years or will simply be relegated as regional players outside of Europe. So what will really make the difference for brands who successfully sold black products to women in the 80s and early 2000s, is the ability to market them as mainstream in store chains like Monoprix or Carrefour where other women of different origins can buy into the brands promises. (Franchise Help) Most of those employees consist of cosmetologists, barbers, and hairdressers, with more than 650,000 employees altogether back in 2014and growing. 13. Ever-popular gel manicures such as Shellac were 9% of all beauty treatments booked post-lockdown. Updated December 6, 2020. In America, approximately $19 billion is spent annually on hair while in the UK, 5.25 billion is the annual spend - and UK black women account for 80% of total hair product sales. The global hair care market will be worth $13.8B by 2025. However, there is one woman who saw the tide turning, and today she finds herself at the center of a booming sector valued at around billions euros. When you see the pictures or the appearance, you can see that no ones done my hair, she said. Theres a lot of work involved. For him its almost heretical to do that and I think this way of thinking has seeped into the newer generations. Globally, L'Oreal generated the most revenue in the global beauty industry in 2019, amounting to $33.4 billion. Hacks & Inspiration from Hair Experts at Unilever. TheNHBF reportedthat 60% of people working in hairdressing and barbering in 2020 were self-employed (up from 54% in 2019).